Research
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Focus Group Research
Gain industry insights into a particular topic or area of interest.
For brands looking for an in-person research opportunity, Informa Markets Strategic Markets offers the ability to obtain industry professionals perceptions about a particular topic or area of interest. Focus Groups are ideal for understanding buying practices, getting honest feedback on new product development, perception studies, opportunities, industry challenge, or any number of other research needs.
Product Value Proposition:
- Gain competitive intelligence around a specific industry topic or product insights
- Develop powerful data to infuse into product and marketing strategies
- Provide valuable insights to your executives as well as marketing, product, and sales teams
Our sales team will work with you to deliver marketing solutions designed to help you reach your unique goals.
